DraftKings

DraftKings has all the action you need to add a little extra thrill to your life. Whether it is drafting your team with Daily Fantasy Sports, betting on all things sports with Sportsbook, playing some slots on Casino, or even collecting NFTs on Marketplace; DraftKings has everything someone needs to feel like a winner.

SPORTSBOOK

DraftKings Sportsbook is the ultimate destination for sports betting. Whether you’re a novice or a seasoned pro, Sportsbook has something for everyone.

Banners

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Radio

00:00 / 00:30

Script

"Sportsbook at Foxwoods" :30s

Step off of the sidelines and into the action with DraftKings Sportsbook at Foxwoods Resort Casino. We deliver an unrivaled Sportsbetting experience for you to bet on the best this football season.

Can’t make it to Foxwoods? Download the DraftKings Sportsbook app to make your picks at home!

Direct Mail

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DAILY FANTASY SPORTS

Pick your players. Win major cash.

DraftKings worked with brands on special contests. I was able to put on my creative writing cap and mesh together DraftKings and the brand in fun and unique ways.

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MARKETPLACE

Creating names and writing campaign copy for the various NFTs created for DraftKings.

Pixel Playmakers - Justin Time

I created Justin Time as part of the Pixel Playmakers collection. We worked together to create a drop that emulated vintage video games; the later the game the more elite the NFT.

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Motorsports DFS Pass

We started exploring new ways for people to enjoy NFTs. Not only would they get sick art, but they would get insane perks. The Motorsports Pass was one of the first ways of keeping NFT interest alive.

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CASINO

Casino games in the palm of your hand? Say no more. All the ways to win big, from the comfort of your couch.

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INTERNAL AND SPONSORED

DK Shop

All the merch you need to rep DraftKings. I wrote for different types of sales and promotions going on in the shop. Not only did I advertise the brand, but also the brand style.

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Practice Safe Bets Campaign

Betting is more fun when it's for fun. That's why we teamed up with some of the most rad people on the planet to promote safe gambling in style.

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